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By creating a sense of urgency that closes sales with a countdown to a product release, sale, or launch event.
90% of the information that our brain processes is visual. A countdown timer is the easy way to use visual urgency to drive purchase action!
Watching the countdown clock motivates customers to learn more and make a purchase before it is too late
A birthday countdown clock is a virtual clock that counts down from a specific date or number to signify the start or end of a special offer or occasion - in this case usually a birthday, be it a business anniversary or an individual.
A countdown timer helps you countdown to birthdays in style. While these timers can usually be found on landing pages, we have recently seen them in marketing emails as well.
The primary goal of a countdown widget of any sort is to foster a sense of urgency by invoking the feeling that “time is running out”, or to create a sense of anticipation for an upcoming event. Businesses can also use countdown clocks when leading up to a big promo or offer as a way to generate customer anticipation and increase interest.
Countdown timers, be it for a birthday, event, or sales promotion are great ways to create both a sense of urgency and anticipation for your business.
If you’re having an upcoming birthday anniversary sale, you can advertise it to your customers through an email newsletter and then direct them to a landing page with a countdown timer showing when the “party” will happen.
Adding a signup button for interested customers can be another key way to continually grow your customer base and keep the anticipation building.
Countdown timers can be used to emphasize or highlight a specific event, product, or service. This is particularly useful when it comes to new product launches or special one-time events.
Adding a countdown timer to your site for an upcoming promotional event, such as a business birthday, can be a great way to get customers excited about potential price discounts that may happen.
Countdown timers can motivate site visitors to purchase or sign up for an event by creating an illusion of a demand or a limited-time offer.
By counting down to an event through a birthday timer, you can help build customer interest and excitement. You can also use it to offer early purchase discounts on tickets and products, where the price slowly increases as the event draws closer. This marketing method is great for bringing in interested customers and helps you plan your finances for the event. Customers who were on the fence about purchasing an item or event ticket can often be persuaded to complete their transaction when they see a countdown timer slowly ticking away, knowing that the price is closer to increasing with each passing minute.
These timers are also an excellent way to get new customers to make their first purchase since they can bring about a feeling of excitement at the potential of receiving a steep discount.
Next time you have a big business event, such as your business birthday party or sales promotion, try adding a countdown timer to your main product or event page!
One feature I think is great is that you have the ability to copy the code and have direct placement wherever you need it to be in your theme.
I managed to add a countdown in my page in only 5 minutes. No experience or knowledge required to use this app!
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